Developing Determinant-linked Behavior Change Activities
DEVELOPING DETERMINANT-LINKED BEHAVIOR CHANGE ACTIVITIES
Wednesday, 20 November, 2013
Presenter: Bonnie Kittle, Independent Consultant, Kittle Consulting
Many food security projects are using the Designing for Behavior Change (DBC) framework to develop more effective strategies to promote new practices. Although many staff members have been trained in DBC, we still struggle to develop new, more effective behavior change activities. Through this very participatory session (no power points!), participants examined the twelve determinants of behavior change that influence the adoption of a practice by farmers, mothers and other stakeholders. Then, working in small groups, participants designed creative behavior change activities that relate to a food security behavior and a specific determinant.