Behavior Change for Water, Sanitation and Hygiene

Since 2010, the Sanitation and Hygiene Applied Research for Equity (SHARE) Consortium has prioritised behaviour change in WASH interventions, championing the importance of identifying novel and creative approaches to changing behaviours across many countries (see Fig. 1). This policy brief documents SHARE’s contribution to understanding behaviour change and associated health impacts. The structure will follow a practical five-step process for designing and evaluating interventions - Assess, Build, Create, Deliver and Evaluate - as outlined in the Behaviour Centred Design (BCD) approach (Aunger and Curtis, 2016).