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SPARC Innovation Webinar: Pastoralists on social media: potential to harness the power of influencers for impactful campaigns
The Supporting Pastoralism and Agriculture in Recurrent and Protracted Crises (SPARC) Innovation Research Facility has partnered with Wowzi to explore how pastoralists engage on social media in Kenya, Uganda, Tanzania, and Nigeria, and will also examine how this can be unlocked for information and product campaigns, and generate new streams of income. Don't miss this vibrant discussion on digital connectivity in the drylands, pastoralist social media influencers, digital behavior change campaigns, and more!
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