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Resource Library: permagardens

Preparing Farmer Groups to Engage Successfully with Markets: A Field Guide to Five Key Skill Sets

Organizational Authors: 
Catholic Relief Services,
Rural Innovation Institute,
CIAT
Year Published: 
2007

This field guide provides pointers for program managers and field staff on how to foster several crucial skill sets for preparing groups of poor farmers who are at a very early stage of engaging with markets and who aspire to successful agroenterprise development. The five key skill sets considered in this field guide include: group organization and management; internal savings and lending; experimentation and innovation (knowing how to access and apply new technology); basic marketing skills; and sustainable production (including improved natural resource management).

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